Corrie Alexander

How to Write a Sales Page

Created by Corrie Alexander on

Description

Write killer copy for sales page. Great for online courses, printables, ebooks, and other digital products!

Recipe content
Preparation Info Product: {Product Name} Type of Product: {Product Type} Audience: {Audience} Problem product solves: {Problem} Primary product benefit: {Benefit} List of Product Benefits: 1. 2. 3. 4. 5. Product Creator/Brand: {Creator's Name} Facts/credentials about the creator 1. 2. 3. 4. 5. Product Features 1. 2. 3. 4. 5. Who This Product is For (Ideal customer archetypes) 1. 2. 3. >Write a brief for a sales page selling {product name}, which is a {type of product} that helps {target audience} to {main benefit of the product} >Write a PAS about {Problem} talking to {Audience} "Introducing {Product}" (H2) Paste Solution from PAS output. >Write about the common pain points associated with {problem} *** "Why {Product name}?" (H2) Paste the list of benefits >Write a paragraph about the above numbered list Delete list of benefits and asterisks >Write a scenario of what life will be like after using {product}. *** "Hi, my name is {Creator}" Paste the numbered list of creator facts/credentials >Write a first person bio. Delete list of creator facts *** "What You Get with {Product Name}" (H2) Paste feature 1 >Write a paragraph about the above feature of {product} Paste feature 2 (Delete this and hit Compose) Paste feature 3 (Delete this and hit Compose) Paste feature 4 (Delete this and hit Compose) Paste feature 5 (Delete this and hit Compose) Paste feature 6 (Delete this and hit Compose) *** "Who is {Product Name} for?" (H2) Paste list of who this product is for. "1. {who this product is for #1}" >Write a paragraph about the above. Delete numbered list and asterisks >Write a second-person scenario about how life will improve after buying {product}. >Write a strong call to action to purchase {product} "FAQ" (h2) Hit Compose