💰 Jon Benson's "Mini-VSL" Recipe 📖 Brainstorm & Create Your Mini-VSL Template Variables Watch "Mini-VSL" Masterclass >>> theaiauthor.com/minivsl Credit to Jon Benson, the Creator of the VSL Produced by TheAiAuthor.com For {Project Title} *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** INTRODUCTION: Inside your Jasper account, you will find Jon Benson's "Mini-VSL" Template to help you write a script that captures the attention of your audience and drive traffic to your offers. Use this recipe to brainstorm and create your variables to be used as inputs for the Mini-VSL Template in your Jasper account. *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** Want more premium Jasper recipes like this? Subscribe to TheAiAuthor.com today! *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** 🏁 START HERE: Fill Out The Content Brief 🏁 Answer these 6 questions in 600 characters or less inside the Content Brief, then expand on each command (=> or >) in the recipe. These commands are for Jasper and/or you to answer. When you find a Content Brief that produces winning outputs, copy & paste the context provided in each section below for future reference. Updating the Content Brief as you go can have a great impact on the outputs Jasper produces. This will help you create GREAT variables. Good luck! *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** => What? What is the concept, topic, or idea you want to sell to your viewer? => Where? Where does this concept, topic, or idea, apply? => Why? Why does this matter? => Who? Who is this for, or who is involved? => When? Is there a concept of time involved? => How? Ask yourself how will this happen? *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** The Tone of Voice: *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** {Paste Winning Title Here} {Paste Winning Content Brief Here} {Paste Winning Tone of Voice Here} {Paste Winning Keywords Here} *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** 🛑 INSTRUCTION: 1️⃣ Once you've filled out the Content Brief, review the [VARIABLES] below and run each command to brainstorm ideas (if needed). 2️⃣ As you find "winning" outputs, begin replacing your [VARIABELS] in {BRACKETS}. 3️⃣ After you've created your list of [VARIABLES], Copy & Paste your Title, Content Brief, Tone of Voice, and Keywords above for future reference. 4️⃣ Then, open up the Mini-VSL Template in your Jasper account and begin adding in your [VARIABLES] as inputs - including the original Content Brief for added context and run the template to generate scripts for your Mini-VSLs. *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** 👇 [CONTENT BRIEF VARIABLES]👇 *** *** *** ***. *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** [TOPIC]={TOPIC} [NAME]={NAME} [COMPANY]={COMPANY} [AVATAR]={AVATAR} [XX]={TIME} [NEGATIVE/SCARY FACT]={NEGATIVE/SCARY FACT} [BIG IDEA]={BIG IDEA} [NUMBER]={NUMBER OF CUSTOMERS} [GOAL]={GOAL} [BIG GOAL]={BIG GOAL} [NICHE]={NICHE} [DELIVERABLE]={DELIVERABLE} [BUTTON TEXT]={CTA} [PRICE]={PRICE} [PAIN POINT]={PAIN POINT} [NEGATIVE]={NEGATIVE} [BENEFIT]={BENEFIT} [PRODUCT]={PRODUCT NAME} *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** 👇 [CONTENT BRIEF VARIABLES WITH COMMANDS]👇 *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** [TOPIC]={TOPIC} > What is the topic of conversation? [NAME]={NAME} > What is your name? [COMPANY]={COMPANY} > What is the name of your company? [AVATAR]={AVATAR} > Who is your ideal buyer audience? >List your key benefits & features > What current pain or negative circumstance is your customer facing now? [NEGATIVE OR SCARY FACT]={NEG/SCARY FACT} > what is a negative or scary fact about [TOPIC]? What's a true negative or scary fact? [BIG IDEA]={BIG IDEA} What's the big idea in 2-3 words? What hook makes your product different? [NUMBER]={NUMBER OF CUSTOMERS} > Number of customers for social proof: [NICHE]={NICHE} > What is your niche? A more narrow focus of your audience. [GOAL]={GOAL} > What are customers' initial goal? [BIG GOAL]={BIG GOAL} > What are customers' ultimate goal that results from the initial goal? [DELIVERABLE]={DELIVERABLE} > how is your product delivered? [PRODUCT]={PRODUCT NAME} > what is the name of your product? [PRICE]={$$$} > What is the product price? [PAIN POINT]={PAIN POINT} > what pain does [AVATAR] experience? List out the top 10 biggest pain points [NEGATIVE]={NEGATIVE} > what is something negative about [TOPIC] the [AVATAR] experiences? [BENEFIT]={BENEFIT} > what are the top {NUMBER} primary benefits [AVATAR] gets from [DELIVERABLE]? 2-3 words max > Write a series of statements using the format: how to BENEFIT // without // NEGATIVES MORE COMMANDS: > What does [AVATAR] want? > what are some other things [AVATAR] desires? > go deeper on [ANGLE] for this problem > So, the customer is struggling with [PROBLEM] and [RESULT OF PROBLEM] because of it. Can you give some more information about this particular problem? > What are some possible solutions? {INSERT CUSTOMER REVIEW HERE FOR JASPER LOOKBACK CONTEXT} > what are some other experiences that may be like this person, where they are in control of their [PROBLEM] rather than their [PROBLEM] controlling them? List out each experience in numerical order > what are some activities you can now do that used to cause [PROBLEM], but now you can do them without any issue? List out 50 in numerical order {EITHER USE THIS COMMAND BELOW TO REFERENCE EACH OF THE ABOVE, OR COPY & PASTE IT BELOW THE ONE YOU WANT WITH *** TO FOCUS JASPER} > what are the visceral feelings someone has when they experience the activities above? Answer each in numerical order starting from 1. Use emotional language and 3 examples for each > write a creative story about the feeling of {joy and excitement} when [AVATAR] takes part in {ACTIVITY}. Use emotional language. Use 1st person testimonial structure. Visceral descriptive words. Tap into desire. *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** *** OPTIONAL: Once you've got your variables and used them to create a Mini-VSL script with Jasper, you can copy & paste the script here to edit and expand on your VSL as needed. *** *** *** *** *** *** *** *** *** *** *** ****** *** *** *** *** *** *** *** *** END RECIPE Produced by TheAiAuthor.com